Vital Farms is an ethical, pasture-raised egg company had an important message to spread. “Cage-Free” is a big lie. Chickens living in cage-free conditions are not treated any better than caged chickens and the bullsh*t needs to stop. My first big role at Preacher was to set the look and tone of Vital Farms. I helped spread the message by creating designs that support the pasture-raised, bullsh*t free agenda.

 
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Role:  Designer     |     Agency:  Preacher